The lockdown has affected the theatres badly and the audience got used to the OTTs. With the rise in ticket prices, audiences are not keen to go to theatres, but, instead prefer to watch the movies on OTTs a few weeks later.
With the occupancy going down, the small movie makers are left with no option to lure the audience with some tricky offers to pull the audience to the theatres. The movie makers of Vinaro Bhagyamu Vishnu Katha have come up with an exciting offer.
They offered a 1+1 offer which means if you buy a ticket, you will get another one for free. There’s a buzz that even the big producers will initiate this method to lure the audience. It remains to be seen whether this trick will work out or not. The prices of Shahrukh Khan’s Pathaan have been slashed to attract the audience to the theatres.