NTR is currently busy shooting his upcoming film with Koratala Siva and has taken on the responsibility of marketing the movie nationwide in addition to his acting duties. Despite Koratala Siva being renowned for his exceptional marketing skills, NTR has taken it upon himself to elevate the film to a pan-India level.
During his time working with SS Rajamouli on the set of ‘RRR’, NTR appears to have learned a great deal about film marketing from the genius director. In addition to being a visionary filmmaker, Rajamouli is known for his business acumen. By generating buzz around the question of “Why Kattappa Killed Baahubali,” he was able to create heightened expectations for the second part of the franchise without spending a significant amount on promotions. Thanks to Rajamouli’s marketing skills and relentless strategies, ‘RRR’ went on to win an Oscar.
Now, NTR is taking a page out of Rajamouli’s book and using his marketing skills to make his upcoming film with Koratala Siva much bigger than ‘RRR’. The movie features Jahnvi Kapoor as the female lead.