The movie titled Virata Parvam which is in news for a while now has been formally launched today with a pooja ceremony. Starring Rana Daggubati and Sai Pallavi, the movie’s first clap was done by hero Venkatesh while MLA Gottipati Ravi switched on the camera and Producer Suresh Babu handed over the script. The regular shooting of Virata Parvam will com we eer ofmence from next week under the direction of Venu Udugula, music by Suresh Bobbili and cinematography by Diwakar Mani. The movie will be jointly produced by Suresh Babu and Sudhakar Cherukuri under Suresh Productions and Sri Lakshmi Venkateswara Cinemas LLP banners.