Lost Seats, How Divided Campaigns Hurt BJP?

The BJP and its parent organization RSS pursued different paths in the recent Telangana elections, but they both have the same objective in mind. This strategy of working independently rather than collaboratively seems to have impacted the BJP’s performance negatively, causing the loss of three significant seats that they could have otherwise secured easily.

Reports suggest that the RSS chose to conduct its own Jan Jagran campaign alongside the BJP, focusing on separate ideological aspects such as nationalism and Hindutva, while the BJP primarily emphasized its party stance. This division of effort led to a split within their workforce, ultimately harming the BJP’s chances in specific constituencies like Maheshwaram, LB Nagar, and Rajendra Nagar. Interestingly, BJP candidates in these areas managed to garner substantial votes, with victory margins being relatively close.

Insiders argue that had the BJP and RSS collaborated closely, their combined efforts might have resulted in securing these three seats, potentially increasing the BJP’s total tally to 13 or 14. There’s a belief among RSS leaders that a unified approach, with a shared strategic objective and organizational plan, would be more beneficial, especially in the upcoming Lok Sabha elections.

They perceive this unified strategy as crucial for the BJP to achieve success in the 2024 elections, aligning with their ideological goals of emphasizing Hindutva and nationalist ideologies. A collective and synchronized effort between the BJP and RSS is seen as a strategic move to bolster the chances of the Modi government’s victory in the upcoming national elections while allowing both organizations to further their common ideological agendas.