After winning audience attention with its emotionally rich storytelling on the big screen, the Telugu film *Beauty* is all set to reach an even wider audience with its *exclusive digital premiere on ZEE5 Telugu from January 2.
Directed by J S S Vardhan, “Beauty” stars Ankith Koyya and Nilakhi Patra in the lead roles, with senior actor Naresh delivering a deeply impactful performance in a pivotal role. The film is produced by Adidhala Vijaypal Reddy and Umesh Kumar Bansal under the banners of Vanara Celluloid and Zee Studios, and is presented by A Maruthi Team Product.
‘Beauty’ unfolds as an engaging blend of romance, emotion, and suspense. What begins as a tender love story gradually evolves into an emotionally gripping narrative driven by strong character arcs and heartfelt moments. The film’s emotional core, centred around love, family bonds, and a father’s unwavering determination, gives the story both intimacy and scale, striking a chord with audiences across age groups.
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The ensemble cast, including Prasad Behara, Nithin Prasanna, Murali Goud, Vasuki Anand, Nanda Gopal, and Nagendra Medida, adds depth and authenticity to the narrative, ensuring every character leaves a lasting impression.
Music composed by Vijai Bulganin has emerged as a major highlight of Beauty, striking a strong chord with audiences across platforms. The soundtrack has delivered multiple viral successes, with the peppy Pretty Pretty racing past 2.2 million views and the soulful Kannamma crossing the million plus mark on YouTube, firmly establishing both tracks as fan favourites and significantly boosting the film’s youth connect and digital buzz. Complementing the music, Shrie Saikumaar Daara’s cinematography lends the film a visually rich texture, capturing youthful romance with elegance while grounding the emotional stakes with realism. S B Uddhav’s crisp editing ensures a smooth, engaging narrative flow across the film’s 139 minute runtime, keeping viewers emotionally invested throughout.
Praised for its emotional sincerity, relatable characters, strong performances, and memorable music, “Beauty” has steadily built positive word of mouth, particularly for its emotional storytelling and family connect.
With its OTT premiere, “Beauty” is poised to find a larger and more diverse audience, making it a compelling watch for families, young viewers, and lovers of emotionally driven narratives.
Streaming exclusively on ZEE5 Telugu from January 2, “Beauty” promises a heartfelt and immersive viewing experience, a film that celebrates love, emotion, and resilience.
